Digital Marketing Specialist

Are you ready to take the next step in your digital marketing career?

Do you have experience delivering campaigns across email, web, and social channels?

Are you confident creating content and using data to improve performance?

If you can answer yes to the above questions, then this could be the PERFECT role for you!

Reed Marketing & Creative are currently working with a growing and well-established organisation who are looking for a Digital Marketing Specialist to join their marketing team.

Key Responsibilities:

• Take ownership of digital marketing campaigns from planning through to execution and performance analysis
• Deliver targeted email marketing activity, including segmentation, campaign setup, and optimisation
• Create and manage engaging content across website pages, landing pages, email campaigns, and social platforms
• Support website optimisation by improving user experience and increasing conversion rates
• Implement SEO best practices to improve search visibility and drive organic traffic
• Manage and grow social media channels, increasing engagement and brand awareness
• Monitor campaign performance using analytics tools and turn insights into actionable improvements
• Work closely with internal stakeholders to support lead generation and wider commercial goals
• Develop customer-focused content such as testimonials, reviews, and case studies
• Maintain accurate marketing data and support audience targeting and segmentation

The successful candidate will:

• Have experience in a digital marketing role, delivering campaigns across multiple channels including email, web, and social media
• Be confident creating engaging content and optimising it for performance and search visibility
• Have experience using marketing tools and analytics platforms to track and improve results
• Be organised, proactive, and comfortable managing multiple projects in a fast-paced environment
• Demonstrate a balance of creativity and analytical thinking, with a focus on delivering measurable outcomes
• Experience within a B2B or e-commerce environment, along with exposure to AI tools or CMS platforms, would be advantageous but not essential.

In return you will receive:

A salary paying circa £36K depending on experience + hybrid working + benefits package + Bonus + the opportunity to take real ownership of campaigns within a supportive and growing team

If you are keen to know more about this fantastic opportunity as a Digital Marketing Specialist, please click on the link to apply! Alternatively, you can get in touch with Bianca Halliburton at Reed Marketing & Creative in Reading.