Head of Marketing
Box Recruitment Group
�� Lancashire / North West
�� £65,000 + Benefits
�� Accommodation Available if Required
�� Monday - Friday
⏳ Permanent | Full Time
Box Leisure "The Cutting Edge of Leisure Careers"
We are exclusively recruiting for a truly exciting opportunity within the UK holiday park and leisure sector.
Our client is a well-established, family-owned leisure and holiday resort operator with an exceptional reputation for delivering high-quality owner experiences across a portfolio of premium parks. With continued growth plans and a strong long-term vision, they are now seeking a commercially driven and highly capable Head of Marketing to lead and transform their entire marketing function.
This is not a role for someone reliant on external agencies.
We are looking for a modern, hands-on marketing leader who can personally deliver across digital performance, paid media, SEO, brand growth, lead generation, social media, website performance, and campaign strategy — while building a scalable in-house marketing operation.
This is a rare opportunity to join a business with genuine autonomy, long-term vision, and the ability to make a measurable commercial impact.
The Role
As Head of Marketing, you will take ownership of the full marketing strategy across the business, driving lead generation, brand awareness, digital growth, and customer engagement.
You will be expected to operate strategically whilst remaining hands-on operationally, with the ability to personally manage and optimise campaigns without relying heavily on external agencies or outsourced support.
This role would suit a commercially astute marketing professional from hospitality, leisure, holiday parks, property, lifestyle, or premium consumer sectors.
Key Responsibilities
- Lead and deliver the company-wide marketing strategy
- Drive qualified lead generation across digital platforms
- Manage and optimise Google Ads and PPC campaigns
- Develop and implement SEO strategies to improve rankings and organic traffic
- Oversee website performance, user experience, and conversion optimisation
- Manage all social media platforms and content direction
- Create and execute high-performing digital marketing campaigns
- Analyse marketing performance data and ROI metrics
- Strengthen brand positioning across multiple channels
- Work closely with senior leadership on business growth strategy
- Identify new marketing opportunities and audience growth areas
- Deliver a modern, premium brand presence aligned to the company vision
- Proven experience in a senior marketing leadership role
- Strong hands-on knowledge of:
- SEO
- Google Ads / PPC
- Social Media Marketing
- Website optimisation
- Digital campaign management
- Lead generation
- Ability to operate independently without reliance on external marketing agencies
- Commercially focused with strong analytical ability
- Experience managing marketing budgets and campaign ROI
- Strong understanding of premium consumer brands
- Creative thinker with excellent communication skills
- Hospitality, leisure, property, or lifestyle sector experience highly advantageous
- £65,000 basic salary
- Monday to Friday working pattern
- Accommodation available if required
- Opportunity to make a genuine impact within a growing business
- Autonomy and creative freedom
- Long-term career opportunity within a premium leisure brand
- Supportive, family-led culture with ambitious growth plans
For further information or to apply, please contact:
(url removed)
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