Brand Manager

Michael Page

Remote-friendly

As Brand Manager, you will lead the delivery of brand plans designed to strengthen market presence, increase consumer engagement, and support business growth. You'll work closely with cross-functional teams to bring campaigns, innovations, and commercial initiatives to life while ensuring the brand remains competitive in a FMCG environment.

Client Details

Our client is an established FMCG organisation with a strong presence across a range of consumer product categories. Known for its commitment to quality and continuous improvement, the business operates in a dynamic market and continues to invest in brand growth and innovation.

Description

  • Develop and implement brand strategies that support growth, market share, and profitability objectives.
  • Manage the planning and execution of integrated marketing campaigns across a variety of channels.
  • Analyse consumer, customer, and market insights to identify opportunities and inform decision-making.
  • Work closely with sales, category, and product teams to ensure brand activities align with wider business goals.
  • Support the development and launch of new products, from concept through to market introduction.
  • Monitor campaign effectiveness and brand performance, making recommendations to optimise results.
  • Manage external agency relationships and ensure projects are delivered on time and within budget.
  • Prepare presentations and reports for internal stakeholders, providing clear recommendations and updates.
  • Contribute to annual brand planning and support longer-term business objectives.

Profile

  • Previous experience in a Brand Manager or Assistant Brand Manager role within FMCG or a consumer-focused industry.
  • Strong understanding of brand management and marketing activation.
  • Commercially minded with the ability to balance strategic thinking and execution.
  • Confident working with cross-functional teams and managing stakeholder relationships.
  • Strong analytical skills with the ability to interpret data and generate insights.
  • Excellent communication and organisational skills.

Job Offer

  • Competitive salary and performance-related bonus.
  • Enhanced pension contribution and flexible working arrangements.

This is a great opportunity for an ambitious Brand Manager to join a successful FMCG business and play a key role in its continued growth. If you're looking for a new challenge with genuine development opportunities, we'd be pleased to hear from you.

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