Business Development Manager

TRC Yorkshire

Business Development Manager - Coffee

Location: North East
Salary: £35,000 + Company Vehicle + Uncapped Commission

About the Role:

We are looking for an ambitious, commercially driven Business Development Manager to develop and grow our Client’s customer base across the North East.

This is an exciting opportunity for a proven salesperson to represent a comprehensive coffee solution, combining Traditional Coffee Machines, Bean-to-Cup Coffee Machines, Freshly Roasted Coffee and Market-Leading Service and Maintenance Packages.

You will be responsible for developing new business across your territory while building strong, long-term relationships with customers. Rather than simply selling equipment, you will be offering customers a complete coffee solution covering equipment, coffee supply, servicing and ongoing support.

Key Responsibilities

  • Identifying and winning new business opportunities across the territory
  • Proactively prospecting and developing your own sales pipeline
  • Attending customer meetings, site visits and equipment demonstrations
  • Understanding customers' requirements and recommending the most appropriate coffee and equipment solution
  • Selling Traditional and Bean-to-Cup Coffee Machines
  • Growing recurring Freshly Roasted Coffee sales
  • Promoting Service, Maintenance and Warranty Packages
  • Preparing quotations and commercial proposals
  • Negotiating and closing new business
  • Developing strong relationships with customers and key decision-makers
  • Managing opportunities from initial contact through to installation and ongoing supply
  • Working closely with service, engineering and operations teams to ensure an excellent customer experience
  • Maintaining accurate CRM records, pipeline information and sales forecasts
  • Achieving agreed sales, margin and new-business targets
  • Developing the territory strategically and identifying new sectors and routes to market

Requirements:

  • Previous experience in field sales or business development
  • Experience within the coffee, commercial coffee machine, vending, catering equipment, foodservice or hospitality sector would be highly advantageous
  • A proven track record of winning new business
  • Strong prospecting and lead-generation skills
  • The confidence to approach and engage new customers
  • Strong presentation, negotiation and closing skills
  • A consultative approach to selling
  • The ability to sell on quality, service and total value, rather than price alone
  • Strong territory and diary-management skills
  • Commercial awareness and an understanding of margin and recurring revenue
  • The ability to work independently while contributing to the wider team
  • A full UK driving licence
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