Optical Head of Sales

Zest Business Group

Optical Head of Sales Job - North East / UK Wide

Salary: Around £40,000 + £3,600 Car Allowance, With Flexibility for the Right Candidate
Hours: Full Time, Monday to Friday
Location: Field Based, Supporting Practices Across the UK

Zest Optical are working alongside a growing independent optical group to recruit an Optical Head of Sales.

The group has practices across the UK and Scotland, with a strong presence in Newcastle and the North East. They also operate their own manufacturing laboratory and offer exclusive in-house frame collections.

This senior position will take responsibility for shaping the sales strategy across the group. You will work with Practice Managers, Practice Coaches and the leadership team to improve performance, identify opportunities for growth and create consistency across the practices.

The role is field based and involves regular UK travel. The senior leadership team is currently based in the North East, so someone based in or closer to the North would be advantageous. However, candidates from other areas will be considered.

Optical Head of Sales - The Role

  • Develop and lead a group-wide sales strategy
  • Support practices with sales performance, targets and growth opportunities
  • Analyse sales data, KPIs and performance trends
  • Work with Practice Managers to turn commercial insight into practical actions
  • Deliver coaching, mentoring and sales training
  • Share best practice across the group
  • Work with marketing on campaigns and promotions
  • Build relationships with teams and senior stakeholders
  • Support the continued growth of the business

Optical Head of Sales - Requirements

  • At least two years' experience within the optical industry
  • Senior sales, business development, account management or multi-site commercial experience
  • Proven ability to improve sales performance and revenue
  • Confident analysing KPIs and commercial data
  • Experience coaching and developing customer-facing teams
  • Excellent communication and influencing skills
  • Comfortable working autonomously and travelling across the UK
  • Full UK driving licence

Optical Head of Sales - Salary and Benefits

  • Salary around £40,000, with flexibility for the right candidate
  • £3,600 annual car allowance
  • Business mileage paid separately
  • Monday-to-Friday position
  • Wellness allowance
  • Paid community days
  • Buy and sell holiday scheme
  • Opportunity to influence a growing independent business
  • Long-term development opportunities

This is an excellent opportunity for an experienced optical sales professional looking to move into a broader leadership role.

To apply for this Optical Head of Sales role, please send your CV using the apply link. For more information, contact Rebecca Wood at Zest Optical on (phone number removed).


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