Senior Marketing Executive

Senior Marketing Executive
Birdcage Walk, London
 
About the role
 
We are now looking for a Senior Marketing Executive to join us on a full-time, permanent basis, working 36.25 hours per week.
 
The Role
 
As a Senior Marketing Executive, you will support the development and delivery of engaging multichannel marketing campaigns that promote our events and training portfolio while driving commercial success.
 
Working closely with colleagues and stakeholders, you will plan, deliver and optimise campaigns for both B2B and B2C audiences, taking projects from concept through to execution.
 
You will create and oversee a wide range of marketing content, support social media and paid advertising activity, and ensure compelling messaging is delivered across digital and offline channels.
 
Additionally, you will:
 
- Support the development and delivery of annual marketing plans
- Write, edit and proofread marketing and public relations materials
- Monitor campaign performance using Google Analytics and other reporting tools
- Research market trends, customer needs and competitor activity
- Implement SMART objectives and produce campaign performance reports
- Help manage marketing budgets and report on campaign ROI
 
About You
 
To be considered as a Senior Marketing Executive, you will need:
 
- A minimum of three years’ marketing experience, ideally working within the events or training sector
- Experience managing end-to-end varied multichannel marketing campaigns and applying marketing tactics to generate leads 
- Strong stakeholder management skills, with experience coordinating marketing activity across multiple departments and communicating plans and updates effectively.
- Experience managing email marketing, social media and advertising channels, as well as using content management systems
- Previous experience using a CRM for email campaigns and audience targeting
- An understanding of content marketing channel best practices, including SEO, social media, and email
- Excellent writing, editing and proofreading skills in long, short and creative copy
- A marketing degree, or equivalent experience
 
The Benefits
 
- Salary of circa £40,000 per annum subject to experience
- 26 days’ holiday per annum plus bank holidays
- An extra day off for your birthday
- Benefits, including stakeholder pension scheme, life assurance and private health cover
- Continuous training and career development
- A range of wellbeing benefits to encourage a healthy work-life balance
 
This is an exciting opportunity for a talented and creative marketing professional with a strong track record of delivering multichannel campaigns and creating compelling content to join our prestigious organisation.
 
With exposure to an array of marketing processes and practices, you will be enabled to strengthen your commercial skills and broaden your experience in a varied senior marketing role.
 
On top of this, you will discover an organisation that genuinely invests in its people, with continuous training, career development and a strong commitment to employee wellbeing.
 
The closing date for this role is 31st July 2026. We reserve the right to close this vacancy early, should we receive a sufficient number of applications.
 
Other organisations may call this role Marketing Executive, Marketing Manager, Marketing Campaign Executive, Marketing Communications Executive, Campaign Marketing Executive, Digital Marketing Executive, Marketing and Communications Executive, or Brand Marketing Executive.
 
About the IMechE
 
With over 110,000 members in 140 countries, the Institution of Mechanical Engineers (IMechE) has been at the heart of the mechanical engineering profession since 1847. We strive to improve the world through engineering by developing engineers, promoting engineering, informing opinion and encouraging innovation.
 
We are proud to have achieved workplace accreditations - Invest in People Gold and Invest in Wellbeing Silver. These awards reflect our organisation’s commitment to our employees, who are a vital part of supporting the engineering community.
 
This vacancy is being advertised by Webrecruit. The services advertised by Webrecruit are those of an Employment Agency.
 
Webrecruit and the Institution of Mechanical Engineers are equal opportunities employers, value diversity and are strongly committed to providing equal employment opportunities for all employees and all applicants for employment. Equal opportunities are the only acceptable way to conduct business and we believe that the more inclusive our environments are, the better our work will be.