French and English speaking Commercial Marketing Executive (H/F) in France

Posted by French Selection

$45,000 a year

France · Permanent

FRENCH SELECTION (FS)

Job title: French and English speaking Commercial Marketing Executive (H/F)

Location: Nîmes, France

Salary: up to €45,000 per annum plus benefits

Ref: 8234FM1

To apply using our preferred format, please visit French Selection website, go to the vacancies page, search job reference: 8234FM1

Please submit your CV in English.

The company: An international manufacturer in the home improvement sector with a key focus on sustainability 

Main duties: To develop the company’s presence in France through localised marketing campaigns, and work with the sales team to ensure these campaigns result in increased sales.

The role:

- Develop and implement marketing materials to aid the sales team with lead generation; such as email marketing, paid campaigns and SEO.

- Create and support the roll out of the Ambassador programme, which will allow industry professionals to highlight the products and boost sales

- Maintain relationships with ambassadors, ensuring they have the marketing materials required, organising engagement activities, regional events and initiatives to encourage product recommendations and generate new business opportunities

- Manage influencer partnerships and grow social media channels, creating ideas, briefs and localised content suitable for each platform

- Work closely with the sales team to ensure campaigns are performing as expected in generating business leads

- Monitor content engagement, channel performance, and sales conversions and suggest improvement strategies

- Organise, schedule and attend exhibitions and trade events in order to boost the company's presence

- Manage the marketing budget, provide weekly reports on campaign success and return on investment, and adjust budget distribution accordingly

- Manage the marketing calendar and run regular ambassador challenges

- Reach out to potential clients and conduct market research to help inform business decisions

The candidate:

- Fluent in French and English (written and spoken) – Essential

- Experience in B2B commercial marketing, SEO and social media management – Essential

- Proven experience developing and implementing marketing strategies for a physical products, including budget management

- Experience in lead generation through digital marketing campaigns, email marketing and SEO

- Confident telephone manner, with the ability to conduct market research calls and engage with potential clients

- Strong knowledge of CRM, marketing automation and analytics platforms (e.g. HubSpot), as well as content management tools

- Proactive, innovative and commercially minded, with excellent communication and relationship-building skills

The salary: up to €45,000 per annum

French Selection, leading UK-based consultancy specialising in the recruitment of bilingual and multilingual professionals for international business (industries and services). We are the leading recruitment consultancy for German, French, Italian and Spanish speaking positions.

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