Regional Sales Manager in Birmingham, West Midlands

Regional Sales Manager – Midlands
Midlands | £60,000–£65,000 | Permanent | Field-based

We’re recruiting for an established international engineering business looking for an experienced Regional Sales Manager to develop sales across the Midlands MEP contractor market.

This is a technical HVAC sales role focused on building relationships with mechanical and MEP contractors, developing project opportunities and growing existing and new accounts across the region.

What you'll be doing

• Develop relationships with MEP and mechanical contractors across the Midlands
• Manage and grow an existing portfolio of customer accounts
• Identify new projects and develop opportunities from enquiry through to order
• Prepare and present technical and commercial proposals
• Work with customers to understand project requirements and recommend appropriate HVAC solutions
• Develop new business while increasing sales across existing accounts
• Build relationships with distributors, consultants and other project stakeholders where required
• Use solution and value-based selling to demonstrate technical and commercial benefits
• Manage territory sales targets, forecasts and pipeline
• Maintain accurate CRM records and project information
• Monitor market activity, competitors and upcoming opportunities
• Work closely with internal technical, sales and customer support teams

What we're looking for
The Regional Sales Manager will need proven technical sales experience within HVAC, building services or a closely related market.

You should also have:

• Strong relationships with MEP, mechanical or building services contractors
• Experience achieving sales targets across a defined territory
• Proven new business and account development experience
• Good technical understanding of HVAC products and systems
• Experience managing project-based sales opportunities
• Confidence preparing quotations, proposals and customer presentations
• Strong solution-based or value-based selling skills
• Good commercial awareness and pipeline management
• Full UK driving licence and willingness to travel throughout the Midlands

A Mechanical or Electrical Engineering background would be advantageous.

The role Salary: £60,000–£65,000
Territory: Midlands
Contract: Permanent
Working pattern: Field-based

This is a strong opportunity for an experienced Regional Sales Manager who understands the MEP contractor market and can turn strong customer relationships and project knowledge into sustainable sales growth.

Apply now or contact Gapp Search for a confidential conversation.