Sales and Marketing Executive (B2B | Market Intelligence)

B2B Sales & Marketing Executive
Lincoln | £35,000 - £38,000 + Benefits

Some marketing roles are all about clicks, campaigns and keeping the content machine moving; this isn't one of them.

This is the kind of opportunity that allows you to genuinely influence how a business identifies new opportunities, understands its marketplace and positions itself for growth. You'll join a successful Lincoln-based business with an established international customer base, operating within a specialist B2B sector where insight, credibility and attention to detail matter.

The role offers far more than simply executing marketing activity. Instead, you'll become an important part of the commercial decision-making process, helping the business understand where opportunities exist, which markets are moving and where efforts should be focused. It's a position that would suit somebody who already has a grounding in marketing, business development or a commercial role and is now looking to develop a broader and more strategic skill set.

Initially, you'll spend time learning the business, its products, customers and systems, building a strong understanding of what makes the organisation successful. From there, you'll take ownership of monitoring procurement platforms and tender opportunities, assessing potential opportunities and helping identify where the business is best placed to compete and succeed.

Alongside this, you'll support the company's wider marketing activity, helping to maintain a professional and consistent external presence through social media, website content and marketing literature. You'll become increasingly involved in gathering market intelligence, monitoring competitor activity and understanding wider market trends, providing valuable insight that helps shape future commercial decisions.

As your knowledge and confidence grow, so too will the scope of the role. You'll begin working across European markets, gaining exposure to international opportunities and developing a deeper understanding of how different regions operate. Over time, you'll become a key link between market intelligence, commercial strategy and business growth.

We're looking for someone who is naturally curious, analytical and commercially aware. Someone who enjoys understanding how organisations compete, spotting opportunities others may miss and taking ownership of projects from start to finish. Strong communication skills, attention to detail and a willingness to learn will be every bit as important as previous experience.

In return, you'll join a supportive and collaborative team where development is genuinely encouraged. Offering a salary of £35,000 to £38,000 alongside a competitive benefits package, this role provides an excellent platform for somebody looking to broaden their commercial and marketing expertise within a growing international business.

If you're looking for a role that offers more than simply delivering marketing activities, and instead gives you the opportunity to develop genuine commercial awareness, market intelligence skills and international exposure, we'd love to hear from you.

For any further questions, please contact Will Taylor at Hays in Lincoln, or simply apply now.

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