Senior Digital Marketing Executive in Birmingham, West Midlands
Posted by Smile Education Recruitment
£30,000 – £37,500 a year
Birmingham · Permanent
Birmingham City Centre (Hybrid Working)
£30,000 - £37,500 DOE
Full-Time or Part-Time (Minimum 3 Days Per Week)
Permanent
Looking for a Marketing Role with Real Influence?
Are you an experienced Digital Marketing Executive, Marketing Manager, Digital Marketing Manager, Content Marketing Manager or Senior Marketing Executive looking for a role where you can shape strategy, influence decision-making and make a measurable commercial impact?
Smile Education is looking for an experienced marketing professional to lead digital marketing activity. This is a hands-on role combining strategy, content creation, campaign management and performance analysis, with direct access to senior leadership and the autonomy to drive marketing growth.
Whether you're seeking a full-time opportunity or a flexible part-time role to fit around personal commitments, we'd love to hear from you.
What You'll Be Doing
- Developing and delivering marketing strategies aligned to business growth objectives
- Managing digital marketing activity
- Planning and executing social media, content, email and lead generation campaigns
- Creating engaging blogs, videos, thought leadership content and employer branding initiatives
- Driving website performance through SEO and conversion-focused improvements
- Monitoring campaign effectiveness using Google Analytics and reporting on ROI
- Managing marketing budgets and ensuring commercial return on investment
- Identifying new opportunities to improve brand awareness, lead generation and candidate attraction
- Working closely with Directors and senior stakeholders to shape marketing direction
What We're Looking For
- Proven experience in a Digital Marketing Executive, Senior Marketing Executive or Marketing Manager role
- Experience managing multi-channel digital marketing campaigns
- Strong content creation and copywriting skills
- Knowledge of SEO, Google Analytics, email marketing and social media strategy
- Commercial awareness and the ability to translate marketing activity into business results
- Confidence presenting ideas and influencing stakeholders
- Proactive, creative and self-motivated approach
Desirable Experience
- Paid social and PPC campaign management
- Recruitment, education or professional services marketing
- Experience using AI marketing tools and automation platforms
What's on Offer?
- £30,000 - £37,500 salary depending on experience
- Full-time or part-time flexibility (minimum 3 days per week)
- Opportunity to work closely with the Board of Directors
- Genuine ownership of marketing strategy and delivery
- Hybrid working between home and Birmingham City Centre office
- 25 days annual leave plus bank holidays, increasing with service
- Additional day off on your birthday
- 4pm finish every Friday
- Lovely Grade 2 listed city centre office
Apply Today
Whether you're currently working as a Senior Digital Marketing Executive, Marketing Manager, Digital Marketing Manager, Content Marketing Manager, Growth Marketing Executive or Digital Campaign Manager, this is an opportunity to join a growing business where your ideas, creativity and commercial impact will be recognised and valued.
Reference: SM1LER
We are committed to safeguarding children. Each applicant will be expected to undertake compliance checks including Prohibited list, Barred list, DBS and Qualifications.
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