Area Sales Manager in Swindon

Posted by Elevation Recruitment Group

£50,000 a year

Swindon · Permanent

Area Sales Manager
South UK

£50,000 Basic + Company Car +  Bonus

Are you a commercially minded sales professional with a practical understanding of tools, engineering or industrial equipment? Do you enjoy building relationships with distributors, developing new business and demonstrating products to customers?

We're looking for a driven Area Sales Manager to join an established manufacturer and supplier of cutting tools and drilling equipment, selling primarily through distributors, tool suppliers and smaller businesses.

This is an excellent opportunity to take ownership of an established account base worth approximately £1 million, while also identifying new opportunities and growing sales across your territory.

You'll be responsible for managing and developing customer relationships across a Southern territory covering Plymouth to Milton Keynes,

Key Responsibilities of an Area Sales Manager:
  • Manage and grow an established account base worth approximately £1 million.

  • Develop new business opportunities and build a strong sales pipeline.

  • Sell metal cutting tools and drilling equipment through distributors, tool suppliers and smaller businesses.

  • Build strong relationships with key accounts and distribution partners.

  • Conduct product demonstrations, showcasing the benefits and applications of the product range.

  • Identify opportunities to increase sales and expand market share within your territory.

  • Provide customers with technical product advice and practical solutions.

  • Manage your territory effectively, balancing existing account development with new business acquisition.

Requirements of an Area Sales Manager: 
  • Proven experience in field sales, business development or Account Management.

  • Experience selling tools, engineering products, industrial equipment or similar technical products would be advantageous.

  • A practical, hands-on understanding of tools and their applications.

  • Confidence delivering product demonstrations and explaining technical benefits to customers.

  • Experience selling through distributors, merchants or resellers rather than focusing solely on end users.

  • A proactive approach to winning new business and developing existing accounts.

  • Strong relationship-building, communication and negotiation skills.

  • A self-motivated individual who can manage their own territory and drive results.

  • Must have a full driving licence.
 
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