Sales Director in Welham Green, Hertfordshire

Sales Director

Company: Ambiente Systems Ltd

Location: Hertfordshire, AL9 6DE (Office Based)

Hours: 07:30am to 16:30pm, Monday to Friday

Salary: Negotiable depending on key criteria & experience

Benefits: Commission & Vehicle Allowance

Annual Leave: 25 days plus bank holidays

Line Manager: Managing Director

About Ambiente

Ambiente is a premium and innovative brand specialising in the design and supply of water-based underfloor heating systems. Ambiente is a nationwide offering with a reputation for product quality and service agility. Established in 2006 and with over 100 years of UFH experience across the team, Ambiente is the market leader in the UK.

The Market

The underfloor heating market has been changing and growing constantly over the last 20 years. From being a prestigious home feature to an essential component of the future homes standard and aligned to the 2050 net zero government goal. The UFH market in the UK is expected to double over the next 5 years.

Our Vision

The vision at Ambiente is to saturate the underfloor heating market and become the most trusted and sought-after brand in the UK. Our goal is to increase our market share to 10% by 2030. This will require a significant focus on growth and investment.

This is an exciting time to join Ambiente if you feel this is the next step for you!

The Role

Ambiente is looking for an ambitious Sales Director who wants a serious growth opportunity and the freedom to make it their own.

We are looking for someone humble, hungry and smart.

You'll take sole responsibility for building the commercial strategy and operating model to achieve our vision. You'll lead our sales function across Partnerships, Business Development and Key Account Management, owning the sales strategy and the sales P&L. You'll build the sales engine and the systems, processes and performance standards that make growth predictable. That means designing the sales process, leading value-based selling, and putting real discipline into pipeline, forecasting and conversion. You'll develop a deeper understanding of our customers, markets and routes to growth, get involved in key accounts and large deals, and report directly to the board.

Responsibilities

This role is responsible for building the sales engine that delivers the revenue goals consistently.

• Sales strategy and planning – how we will hit our revenue goals
• Team leadership and management – building and leading the sales team
• Revenue generation and performance tracking – accountable for hitting targets
• Sales process design – ensures the team is selling effectively and efficiently
• Value proposition selling – design and coaches VP selling for all personas
• Department collaboration – works closely with others for a seamless overall result
• Customer and market understanding – tracks trends, changes, needs and buying behaviours
• Key account / deal involvement – involved in large opportunities
• Forecasting & budgeting – manages the financials accurately

Expectations

• Delivers reliable revenue growth
• Creates forecast confidence
• Builds a strong culture
• Attracts and retains top talent
• Turns strategy into execution
• Solves problems proactively

Role Requirements

• 5+ years’ experience in a similar role
• Excellent leadership skills
• Multi-sales channel experience (including specification)
• 30%+ YOY revenue growth track record
• Successful in coaching sales teams to full potential
• Excellent with Microsoft & CRM systems
• Exceptional emotional intelligence skills
• A team-builder and culture leader
• Seeks to continually improve (always be learning attitude)
• Upholds standards, processes and procedures
• Exemplary communication skills – both written and verbal
• Excellent numerical and commercial awareness
• Strong organisation and time management skills
• Excellent management skills
• Full UK Driving License

What Does Success Look Like?

Consistently hits or exceeds targets

Delivers healthy YOY revenue growth (30%+)

Runs a predictable & scalable pipeline that delivers strong forecast accuracy (within 10%)

Drives high performance team culture

Upholds a value-based sales process that drives profitability